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Peace Point Rights and leading fighting sports media agency Fighting Spirit announce international distribution partnership for Takedown: the DNA of GSP

Toronto, Canada – June 19, 2014 – Peace Point Rights and leading fighting sports media agency Fighting Spirit announce an international distribution partnership for the feature length documentary Takedown: the DNA of GSP (1×90’), an in-depth, unprecedented look into the world of former three time UFC welterweight champion Georges St-Pierre (GSP). Peace Point Rights has worldwide rights (excluding Canada and U.S. Linear TV rights) to the feature-length documentary and this agreement will see Fighting Spirit represent it on an exclusive worldwide basis for all television, on demand and digital platforms excluding in addition New Zealand, Australia, and Japan.

“This is an immense honor for us as Georges St-Pierre is considered the greatest mixed martial artist of all time,” said Laurent Pourrut, CEO Fighting Spirit. “The agreement shows Peace Point’s trust in our expertise and unique position in the marketplace and this outstanding documentary perfectly complements our portfolio of live events.”

Takedown: The DNA of GSP is a truly remarkable documentary and we are delighted to have Fighting Spirit, who are acknowledged as the leading experts in the world of fight content, represent the show internationally,” said Les Tomlin, President and CEO Peace Point Entertainment.

This unprecedented all access documentary is an exploration of who GSP is, his life, the motivation behind his career and the strategy used in his MMA fights. Its compelling mix of traditional martial arts, boxing, wrestling and kickboxing, make for a fantastic viewers’ experience bringing GSP from sport’s superstar level to living legend. It is often said that the greatest athletes are the most natural/instinctive and to illustrate that point in a spectacular way, footage of special animal photography transposed against GSP in the Octagon will illustrate a poetic approach to photographing this sport.

 Takedown: The DNA of GSP is produced as a co-venture between Jimmy Lee Inc., Triplex Films Inc. and Upside Up Media Group Inc., and co-directed by Peter Svatek (Epiphany Prize winning, Christmas Choir) and Kristian Manchester, executive creative director and partner of Sid Lee, the internationally renowned ad agency, which was named one of the five top agencies worldwide by Forbes Magazine.

Fighting Spirit are leading specialists in the development, production and international distribution of sports entertainment programs throughout the world, providing a complete variety of combat sports TV shows from traditional martial arts and wrestling to kickboxing or cage fighting, including Live World Championships. Its library of over 1,000 hours in HD can be seen on screens worldwide. Fighting Spirit has ongoing relationships with many of the world’s top broadcasters such as Canal Plus in France, Abu Dhabi Media in the Middle East and AXS in the United States.

Peace Point Entertainment is one of Canada’s leading developers and producers of engaging, award-winning multiplatform content for major North American broadcasters, seen in over 150 countries.   Peace Point Digital develops, produces and finances creative and cutting edge transmedia projects and mobile virtual experiences. Peace Point Rights initiates partnerships globally with broadcasters, online content distributors and producers, with its slate of hundreds of hours of factual and lifestyle series, sports specials and feature films. The company also seeks co-production and format opportunities in addition to actively seeking product acquisitions.

For further information:

Mary Powers, MPowers Communications, +1 416 767

 Sacha Puyssegur, Head of Programs Sales , Fighting Spirit, +33 582 842 040

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